Wordpress Setup
Install Meta Conversions API on WordPress with the PixelFlow plugin.
Set up with AI instead: connect Claude, Cursor, ChatGPT, or Codex to PixelFlow over MCP and your chat runs this setup with you. See MCP - Connect your AI Agent to PixelFlow.
Install the plugin
Install and activate the PixelFlow WordPress plugin.
Open Settings → PixelFlow Settings.
Log in and activate
Click Log In or Start Free Trial.
Complete the setup in your PixelFlow dashboard.
Return to WordPress, turn on Activate PixelFlow, and click Save Changes & Insert Script.
Clear cache
Clear any WordPress, hosting, or CDN cache.
Open the live site, not an admin preview.
Verify
Visit your live site in an incognito window, browse a few pages, then return to the dashboard and wait for the confirmation.
Finish
Page views are tracked automatically.
Enable automatic form tracking
Turn on form tracking to send a Meta event from your server when a visitor completes a form, with hashed contact details and the form title. Message text is never sent.
Open Settings → PixelFlow Settings → Form Settings.
Turn on Track form submissions.
Form tracking needs both Activate PixelFlow and Track form submissions turned on.
PixelFlow detects the forms on your site from the most popular form plugins:
Contact Form 7
Elementor Pro Forms
Fluent Forms
Gravity Forms
Ninja Forms
WPForms
Choose the event each form sends (Lead, CompleteRegistration, and more) and which fields to use. Contact details are normalised and SHA-256 hashed before they leave your server. Only have one name field? Pick it for both first and last name and PixelFlow splits it automatically.
A form not in the automatic list can be tracked with the Visual Tagger. Do not track the same form through both automatic form tracking and a dashboard submit or thank-you URL trigger: the submission counts twice.
Track & Trigger More Events
Use the Visual Tagger to track buttons, forms, and other elements.
Track & Trigger More Events